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Private Label Hair Extensions For Brands That Want To Own The Shelf

VeeJeen incubates hair extension brands from empty spec sheet to first PO. Packaging, artwork, formulation, and factory production all under one roof in Qingdao.

MOQ 300 packs8 customization axes21-day first runNDA on file
Three Pain Points We Solve

The Three Bottlenecks That Kill Most Beauty Brand Launches

And how VeeJeen removes each one from your first PO onward.

Pain Point

Packaging Designer + Factory Never Talk

You hire a designer in your city, get artwork, ship it to a Chinese factory that produces the wrong dieline. Two-month delay. Rework fees. Produced in our 12,000 sqm Qingdao factory, 180 workers, same line as every other VeeJeen SKU.

VeeJeen Solution

VeeJeen has an in-house packaging designer who works directly with the print vendor. One workflow, one file, one delivery date.

Pain Point

Sample Studio Charges Per Iteration

Factories that offer PL charge USD 500–1000 per sample round. Three iterations and you have spent USD 3,000 before any real order.

VeeJeen Solution

VeeJeen charges standard sample fees (USD 25–120 per pack). Iterations included. Same rate whether it is your first sample or your fifth.

Pain Point

No Formulation Lock

Your custom color and formulation lives in the factory's general lab. Any other buyer can order the same thing.

VeeJeen Solution

Signed PL contracts get formulation locked under your brand name. Only your brand can order that exact spec.

The Complete Stack

The Eight Axes You Can Customize

Full private label at VeeJeen means eight customization decisions, all controlled by you.

01

Logo Placement

Foiled onto poly bag, weft ribbon, insert card, and outer box.

02

Packaging Box

Custom dieline, foil, matte or gloss, magnetic close or drawer.

03

Insert Card

Your brand story, care instructions, install guide. Full-color print.

04

Hang Tag

Attached to weft or pack. Carries SKU code and lot number.

05

Poly Bag

Custom color and finish. Ziplock or heat-seal. Brand foil.

06

Weft Ribbon

Color-matched to your brand palette. Optional woven logo.

07

Foil Color

Gold, rose gold, silver, black, holographic. On box and pack.

08

Product Name

Custom SKU names by shade or length. Filed under your brand.

How It Works

How A PL Brand Launches At VeeJeen

Total time from discovery call to first PO delivery: 60–75 days.

01

Discovery Call

30-min video call with Cici. Target salon, price band, 3–5 core SKUs, brand story.

02

Spec + Sample

Product engineer drafts spec. Paid samples produced in 5–10 days.

03

Artwork Cycle

In-house designer produces packaging concepts. 2–3 revision rounds.

04

First PO Ships

MOQ 300 packs per SKU per color. Lead time 21–30 days. DHL or sea.

Common Questions

Brand Private Label FAQ

Q1What is the private label MOQ?
300 packs per SKU per color. So a launch with 3 SKUs in 4 colors each = 3,600 packs total. Below this our packaging vendor will not run a custom die.
Q7What documents do I need to launch a PL brand with you?
Discovery call is enough to start. To scale beyond first PO you need: business registration (any country), signed NDA (we provide), and packaging artwork or design brief. No minimum brand experience required.
Q11Can you help us position against a specific competitor brand?
Not directly (we honor NDA on all buyers). But we can help you spec a product that clearly differentiates on measurable dimensions: length range, weight per piece, tape base thickness, color palette. We stay neutral on competitor comparison in your positioning.
Q12How do you handle white-label vs. private label branding?
White-label = your logo only, our packaging design. Private label = your logo + your packaging design + your insert. Both available. White-label is faster and cheaper; PL is more differentiated. Most brands start white-label and graduate to PL after 6–12 months.
Q13What is the timeline from first email to first PO shipment for a new brand?
Realistic timeline: Week 1 discovery call; Week 2–3 spec draft + sample order; Week 4–5 sample delivery + evaluation; Week 6–8 packaging design; Week 9–12 first PO production; Week 13–14 shipping. Total: 3–4 months from first email to salon shelf.
Q8Can you match a specific competitor product for reverse engineering?
Yes, on formulation and packaging. Send a physical sample and target price. Our engineer analyzes hair spec (length, weight, cuticle direction) and adhesive chemistry within 5 business days, then quotes production feasibility.
Q9How much of the packaging design is included with the PL program?
2–3 revision rounds against your brand guidelines, produced by our in-house designer. Design fee USD 200–500 per SKU, credited to first 500+ pack order. Additional revisions billed hourly.
Q10Do you help with legal filings for FDA, EU CPNP, or similar?
We provide the underlying documentation (MSDS, ingredient list, factory registration certificate, batch testing results). Actual filing and registration in your target market is your brand's responsibility. Many partners use a regulatory consultant for this.
Q2How much does packaging design cost?
USD 200–500 per SKU. Credited to your first PO if that PO is 500+ packs of that SKU. Non-refundable if you switch factories.
Q3Can I lock my formulation?
Yes, on signed PL contract. Your custom color and hair spec is filed under your brand name and cannot be ordered by any other buyer.
Q4Do I need to be an existing brand?
No. About 30% of our PL partners launch with us. We help with SKU planning, price band, and pack design.
Q5What about NDA?
Standard NDA signed at the discovery call stage. Covers product spec, packaging design, sales volume, and partnership terms.
Q6Do you support FDA registration for the US?
We help with the documentation you need to file (MSDS, ingredient list, factory registration). Filing itself is your brand's responsibility.

Ready To Launch A Hair Extension Brand?

Book a 30-min discovery call with Cici. She scopes your first PO in that one call.

Chat on WhatsApp Email cici@veejeen.com Back to top